Posts tagged New Customers
The Best Solution If Your Hard Drive Malfunctions

It’s me again, Anneliese the founder of Apto Media! I know it’s been awhile but I wanted to write to you about a couple very important tips you need to complete just in case your HARD DRIVE CRASHES. Do not make the same mistake I did in thinking that technology will never fail you...it does! If you haven’t read the full story about exactly what happened, read it here (The Week Everything Went Wrong!).

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7 Ways To Never Run Out Of Content

There’s a lot of content out there these days. It seems that teams are getting bigger, more content is being produced, and the smaller companies are really having a hard time keeping up. We feel the pain. As a small business there are days where we scramble to find a last minute Instagram post, or a Pinterest picture to pin, and the worst is when Tuesday sneaks up on us and we have nothing to post on our blog.

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Why Does Your Business Need A Brand Video?

Have you looked at a brand’s website recently? I mean really looked at them. If not (or yes and you’re scrolling through quickly) you’ll notice the biggest difference between brand websites today versus in 2012 is VIDEO.

By 2019, internet video traffic will account for 80% of all consumer Internet traffic. (Source)

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The Week Everything went WRONG!

This article was written from the perspective of the founder of Apto Media, Anneliese Gartner

It happened. The one week everything went wrong and I saw almost a years of work poof into flames. Not literally but I do hope that you learn from the biggest mistake I made in my first year as a new business…

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FREE GUIDE: Video Editing Checklist

I totally get it. I know it STINKS!

You worked so hard to complete editing a video, you waited patiently to upload the video to your website or YouTube…and then you realized that you completely misspelt your Instagram handle, OR worse you forgot your logo. I’ve been there, and I totally understand the frustration.

To make sure that you never feel frustrated again, here’s a complete list of items you should double check before you press export.

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How to Incorporate Video Marketing into Your Marketing Strategy

If you haven’t noticed, in the past couple years video marketing is on the rise. You might be wondering what is video marketing? Why do I need it? How can my brand actually benefit from it?

So, first question; what is video marketing? Video marketing is incorporating videos into your marketing campaigns as a means to promote a brand, product, or service.

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7 Ways to Have a Successful Marketing Campaign

I know we talk a lot about video but we sometimes we need to go back to the basics, so hello MARKETING. Every successful marketer is driven by the desire to create an effective marketing campaign. Yes, you read correctly, marketing “campaign.” Small businesses as well as nonprofit organizations panic when they hear the word campaign because they think that it’s incredibly expensive, time consuming and overall a complicated process.

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5 Ways to Create a Brand Video

Video marketing is an essential way for businesses to connect with new leads and customers. With all the technological advancements that have revolutionized marketing, content, and publishing platforms…video marketing is now a priority.

If you’re looking into a way of telling a compelling brand story, then video is the way to go. A brand video can play a very important role in your content strategy. This guide will inform you on why you need video branding and five ways of how to create a brand video.

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